Many business owners get confused by the “hoopla” surrounding link building tactics that can leave you thinking, “Perhaps it’s better to not do anything at all!”. Deceptive practices typically referred to in the SEO industry as “black hat” SEO may have turned you off the idea completely. You may even have received dozens of e-mails or calls from overseas companies promising to buy you hundreds and sometimes thousands of links, for only a few bucks. DON’T DO IT! This infographic explains why.